One Feature Per Day.

✅ Deliver one feature per day.

The idea is pretty simple:


👉 Deliver one feature per day.


Now, let's describe:


3) Build the plane (& plan) as I fly it.


Don't overplan. In fact, plan as little as humanly possible.

Why? So I can use what I build as fast as possible. Since I am trying to use the tool, the most important lever is speed-to-market.

Once I'm using the tool, I can figure out what is worth 1) extending, 2) re-building, or 3) optimizing.

Unlike enterprise software, where mitigating risks is often the name name of the game, I have one risk to mitigate:

👉 wasting my own time.

To do anything more than MVP is overkill and should be avoided.

Instead, I plan as little as possible. I build the plan as I fly it.


Read the manifesto, or, better yet, the principles.You can also go home!